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The Elements of Successful Acquisition and Onboarding Journey
More often than not, user acquisition and retention are considered two separate metrics, both requiring different techniques to track and optimise. That might make sense from the business standpoint, but from the…
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How Fitbit Could Improve Their Dashboard – UX Teardown and Redesign
In the previous post, we talked about UX design guidelines for useful health dashboards. To illustrate the outlined principles, this week we’ll have a look at a real-life example: recently redesigned Fitbit.com…
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6 Guidelines for Designing Useful Health Dashboards
In the previous post, ‘Make it easy to enter health data’, we’ve discussed UX best practice and recommendations to facilitate tracking of one’s health data. Naturally, data entry is only the first…
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Health Tracking – 5 Design Guidelines for Mobile Health Apps
Eliminating unhealthy habits and taking action towards a healthier lifestyle is difficult. The common wisdom says that the first step to making positive changes is to increase self-awareness and learn about one’s…
