User Experience for Digital Health Apps

The report will present UX design guidelines for creating useful and usable digital health apps. The guidelines are based on the findings from independent user testing of 20 health and wellness apps. In total, 100 remote unmoderated user testing sessions were conducted and analysed to understand what UX design patterns create superior user experience.

Topics

The guidelines will cover the following common health app functionalities:

  • Onboarding
  • Goal setting
  • Health tracking
  • Displaying health data
  • Content and health education
  • Trust and credibility
  • Providing recommendations
  • Health communities


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Summary

The report will present UX design guidelines for creating useful and usable digital health apps. The guidelines are based on the findings from independent user testing of 20 health and wellness apps. In total, 100 remote unmoderated user testing sessions were conducted and analysed to understand what UX design patterns create superior user experience in digital health apps.

Topics

The guidelines will cover the following common health app functionalities:

  • Onboarding
  • Goal setting
  • Health tracking
  • Displaying health data
  • Content and health education
  • Trust and credibility
  • Providing recommendations
  • Health communities

Tested apps

Fitness and nutrition apps

  • Fitbit Coach
  • Seven – 7 min workouts
  • 30 Day Challenge
  • 8fit
  • MyPlate
  • Lifesum
  • Aaptiv
  • Yazio

Mental health and wellness apps

  • Headspace
  • Stop Think & Breathe
  • What’s Up
  • MyPossibleSelf
  • HiMoment
  • Shine
  • Daylio
  • Grow

Female health tracking apps

  • Moody Month
  • Flo
  • Sanity&Self
  • Clue

Who should read this report

Startup founders, product managers and designers responsible for creating digital health applications.

Benefits

  • Actionable, research-based guidelines to create digital health apps users want to use
  • Printable checklist of guidelines to score your app against
  • Annotated screenshots of apps, best practice and user testing quotes to help you guide your product design and development

Methodology

All apps were tested through unmoderated remote user testing. Participant sample includes a mix of demographic criteria (age, location, household income). 16 of the tested app were tested with pre-screened participants to closely match intended target audience for such apps, 4 apps were tested with participants without special pre-screening (representing general audience).

 

Additional information

Author

Marta Denkiewicz

Research method

Unmoderated user testing

Number of participants

100

Number of tested apps

20